About Me

After earning a Bachelor of Design from the University of Alberta, I carved out a path at the intersection of systems thinking, user advocacy, and visual storytelling. My early career in consulting, marketing and agency environments sharpened my ability to design digital products from the ground up–often wearing many hats as a designer, researcher, and strategist.

Today, I’m based in Edmonton, Alberta, and work as a Senior Product Designer at Aurora Solar, where I design thoughtful, scalable tools to help commercial solar professionals streamline complex workflows and achieve their business goals. I lead design across two core product teams, tackling deeply technical challenges that span the entire solar project lifecycle–from sales to system design to installation.

With over seven years of experience across UX, product design, and marketing–I bring a strategic, systems-thinking mindset to every problem. I thrive in discovery conversations with users and believe great design starts with active listening–translating insights into intuitive solutions that balance user value with business impact. My work spans mobile and web platforms, and often centers on simplifying workflows, mapping user journeys, and embedding guidance where people need it most.

I’m energized by mission-driven teams and am guided by the belief that great design is a team sport. Collaboration is at the heart of my practice: I involve product managers, stakeholders and engineers early and often to explore problems, share perspectives, and co-create solutions. I’m passionate about designing tools that go beyond usability–ensuring they are equitable, sustainable, and grounded in real human needs.

When I’m not designing, you can find me on a trail run in the great Albertan Rockies or creating nature-inspired art.

View my work

My Personal Mission

SIMPLIFY WITH INTENTION
Turn complex systems into clear, user-friendly experiences that reduce friction and build understanding.

DESIGN FOR IMPACT
Prioritize human-centred thinking to create experiences that support people’s goals, well-being, and sense of ease.

CHAMPION THE USER’S VOICE
Lead discovery efforts and advocate for continuous user feedback to ensure design decisions are rooted in genuine needs and behaviors.

BALANCE CRAFT AND STRATEGY
Align design excellence with business outcomes–leveraging both qualitative insight and quantitative data to deliver meaningful, measurable value.